When Making Important Marketing Decisions, Informed Decisiveness Beats Reckless Impulsiveness Every Time At the end of nearly every great Western flick, there’s a climactic gunfight in which the stoic hero faces off against the dastardly villain. Laser-focused and...
An NIL Partnership is the New Word of Mouth Your Marketing is Missing Driven by real customer experiences, word of mouth has always been one of the most effective ways to raise brand awareness and persuade others to try a product or service. In fact, it’s the OG of...
When Trying to Catch Your Audience’s Attention, the Hook🪝You Choose Matters. You reading this sentence means that you were at least drawn in by the title, and hopefully, this opening paragraph persuades you to read on. You see, the opening copy emphasizes the...
Gauge & Grow These 3 Major Factors for Marketing & Communications Success in 2023 The holiday season is here, and with it comes the annual onslaught of marketing campaigns enticing shoppers to spread some holiday cheer with the gifts, cookies, and candy none...
Here’s Why It’s More Important Than Ever to Take Control of Your Brand’s Online Strategy & Search Results Online search has become an essential part of our everyday lives. And as M:7’s Manager of Content and Research, I can tell you that in order to thrive...
Potential Employees Should Pass This 6-Factor Intangibles Test Imagine you’re considering an applicant for a position at your company. Their sparkling resume has it all: impressive academics, excellent work history, and impeccable skill set. Seems like the...