5 Ways Internal Marketing Teams Benefit From External Help Mention bringing in outside support to a marketing VP or creative director, and they may shudder at the thought. In the minds of many, agencies are more hindrance than help to an in-house marketing...
The First Big Step to Growing Your Business Is Knowing What Truly Sets It Apart. Quick…What makes your business truly different and better than your competitors? If you’re scratching your head, then that’s a problem. And thinking you know the answer isn’t good enough...
Bad content seems to be everywhere, highly contagious and ignored. However, all bad content has consequences beyond just ineffectiveness and a waste of resources — it’s a stain on your brand’s reputation that can’t be covered up. A BRAND OR COMPANY? I rarely refer...
We’ve all gotten those obnoxious emails — you know the kind, the ones with 50 people CCed on them, a generic subject line and absolutely no content that relates to you. Even more annoying is when the message attempts to be personalized — maybe with a distorted...
M:7 has transformed happy hour into culture hour. We were established on the mandate to change the game while advancing the values of respect and diversity. With our 1-OAK — one-of-a-kind — talent, we decided to restore the broken foundation of happy hour...
Before M:7 even had its name, my goal was to launch an agency that truly integrated Marketing and Communications. Those two universes are siloed far too often, but they shouldn’t be. Writers and Designers need to be in the same laboratory working on creative...
